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Featured Articles

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    Don’t be Caught Unaware. How to Spot Email Scams and Phishing.

    Real estate, like other industries, conducts most of its business using email and websites. Unfortunately, this means that the less than upstanding people of the world will try to take advantage. We’re willing to bet that you receive hundreds of emails a day when you consider: friends, clients, newsletters, product announcements, social media notifications, ads […]

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    Listing Syndication Flowchart

    This interactive flow chart will help you understand the complicated process of syndication.

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  • 17

    Private Listings Clubs – Do you belong?

    Do you want to join a Private Listings Club where you are only interfacing with qualified real estate professionals? A Private Listings Club that: Is made up only of qualified and licensed real estate agents and brokers. Provides a “match-making” platform to get motivated buyers and sellers together.

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  • 6

    Important Notice: Help MLSListings Protect Your Listings

    It’s our job as your MLS to take actions to protect your listing pictures and text from Internet scrapers. But, we can’t do that without your help. In order for us to protect you from the abusive use of your listing pictures and text, it’s important for you to assign a copyright interest to MLSListings. […]

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    Are You Interested in Selling Luxury Homes?

    This is the year to get your Certified Luxury Home Marketing Specialist Training (CLHMS). The next CLHMS training will be held in November at Bailey Properties. Check out the details: When: November 6-7, 2014 Where: Santa Cruz, CA (See website for more details) Cost: Early bird before October 1 is $495 More information is available […]

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    MLSListings CEO and Leadership Weigh In on Potential Zillow/Trulia Merger

    As with all big news, we are in the afterglow of the “clutter” of opine and prediction following the announcement of Zillow’s intent to merge with Trulia. Two media giants in the real estate space have become engaged and as Wall Street and potentially the courts have the final say on the marriage, the analysis […]

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    Learning Matrix by November 15 – Now What?

    The cutover to Matrix will be live on November 15. What are you doing to ensure you are prepared?

    Now is the time to kick your Progression Plan into high gear. We’ve outlined the three critical pieces you need: your must-do’s before November 15, the need-to-know’s to keep your business running, and the lifelines that can help you when you get stuck.

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    Don’t Get Caught – Most Common Compliance Infractions

    The compliance department at MLSListings handles more than 1,500 cases per month and issues approximately the same amount of warnings and citations per year. However these are the six most common preventable citations. 1. Required time to list or exclude – 72 hours MLS Broker participants and their agents agree to input exclusive right to […]

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    Referrals Remain King for Agents

    No one would deny that marketing is a requirement for success in the real estate business. After all, if you don’t get out and tell people about what you do and why you are the best or what sets you apart, who will? Actually, others will, too! Referrals from satisfied former clients and people who […]

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  • 0

    Going Global with your Marketing

    Leading the way are Chinese buyers who view U.S. real estate as a strong investment opportunity or a great place to live themselves and raise children. Buyers from throughout China, including Hong Kong and Taiwan, spent $22 billion on U.S. home purchases for the period noted above. Northern California is among the top destinations for […]

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    Taking Your Best Tools on the Road

    Cell phones and other portable devices have become an indispensable part of our lives – even seeming to be an extension of our hands. As such an integral part of our lives, many of our day-to-day tasks are expected to be possible while we’re on the go. No longer tied to our homes and offices, […]

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    Market Yourself with Terradatum Videos

    With technology advances and increasing consumer reliance on the web (and particularly social media channels) for real estate information, it is increasingly important to evolve your own marketing strategies and tactics to keep up with client expectations. It begins with marketing yourself, as an agent. How can you set yourself apart? How can you convey […]

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    September 2014: CEO’s Message- Take Advantage of Marketing Tool with Your MLSListings’ Membership

    Marketing is one of the most important things you can do for your business, next to delivering a great service. If no one knows about you, you won’t be successful. That’s where marketing comes in. You don’t need to have a degree in marketing to do it well. You just have to understand the concepts […]

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    September 2014: Chairman’s Message- Revisiting Your Business Plan in Q3

    With the high selling season winding down and fall upon us, it’s not too soon to start thinking about your business plan for 2015. Even if your business stays consistently busy, it’s important to make the most of traditionally slower periods in the real estate industry, or pockets of “down time,” and utilize it for […]

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