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Featured Articles

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    CEO’s Message: Mergers, Consolidations and Data Access Create a Complicated Tale

    Remember the nursery rhyme about the house that Jack built? It’s what’s called a cumulative tale that links things and people directly and indirectly, showing their connection.   That tossed the dog that worried the cat That killed the rat that ate the malt That lay in the house that Jack built.   As our […]

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    Chairman’s Message: Personal Contact Wins the Day over Email Efficiency

    How often are you able to carve out time to talk with clients and prospects by phone or meet them for lunch or a drink? Probably not very often, which is why client relationship management (CRM) tools are so invaluable for busy real estate professionals. These systems do much more than store your contacts in […]

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    MLSListings TIPS

    ❶ Being broker authorized is the key! We often receive customer service inquiriesrequesting listing changes or other types of assistance from office personnel that are not registered as assistants or MLS subscribers. This ties our hands. Here’s why: Our MLS team can only support broker-authorized persons that want to make a change or correction to […]

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    November Featured Class: How Do I — Find My Next Listing

    Targeting Neighborhoods to Maximize Marketing Dollars Need help finding listings? Did you know that combining the power of Matrix and Realist can help you with that? This course will teach you to understand where buyers are purchasing homes and in what price range they are purchasing most often. You will then be able to identify […]

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    CEO’s Message: An MLSListings Subscriber Benefit

    This is an interesting time in what many are calling a transitioning market. Longer days on market and slower sales are unusual for us, and when this occurs over several months, it signals a change. With news stories and neighborhood chatter, your clients will look to you for guidance. This is a perfect time to […]

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    Chairman’s Message: Preparation Tips for the Client Interview

    What’s your pitch? When it comes to the listing presentation to a prospective seller, it can be all over the map. Some choose a more formal presentation using their laptop or tablet to walk through a PowerPoint deck of market statistics and projections, while others show up with a legal pad and pen and simply […]

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