CEO’s Message: Harnessing the Power of Technology

Jim Harrison: MLSListings Inc CEO and President

Jim Harrison
President and CEO, MLSListings

It’s easier said than done.  Living in the epicenter of the tech world, how do you hone in on the technology that actually yields a benefit?

We all know what a competitive marketplace real estate is in the Bay Area.

As a real estate professional, you must constantly look for ways to grow or gain your edge in the marketplace. Technology can be the answer; but how?

There are so many technology choices, it can be difficult to identify those that are useful and not just pretty.

Whether it is becoming more relevant to the consumer, finding deeper layers of info, accessing data to develop a strategy or managing the lifecycle of a listing, it is important to learn how to harness the power of technology to bring maximum benefit to your business.

Our expertise and role at MLSListings is to analyze available technology to identify and offer the products and tools that will best serve your business. We have all seen cool shiny things presented to us; our goal is to look beyond the shine and present to you the technology that brings to your business. Click here to learn more.




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