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CEO’s Message: An MLSListings Subscriber Benefit

This is an interesting time in what many are calling a transitioning market. Longer days on market and slower sales are unusual for us, and when this occurs over several months, it signals a change. With news stories and neighborhood chatter, your clients will look to you for guidance. This is a perfect time to […]

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Chairman’s Message: Preparation Tips for the Client Interview

What’s your pitch? When it comes to the listing presentation to a prospective seller, it can be all over the map. Some choose a more formal presentation using their laptop or tablet to walk through a PowerPoint deck of market statistics and projections, while others show up with a legal pad and pen and simply […]

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Remember the California Association of REALTORS® EXPO?

They’ve amped it up, made it bigger and better, and reimagined the conference experience. Welcome to REimagine!, the biggest California real estate event. This new event is packed with endless networking opportunities, impactful lessons, and fun experiences around every corner. Ignite your business with 30 inspirational and motivational TED Talk style presentations, crush goals with […]

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Prioritizing Realtor Safety

A realtor in Tampa Bay was nearly raped while showing a home but escaped after telling the male suspect that the homeowners were expected shortly.  An Arkansas real estate agent was murdered while showing a property to a man posing as a prospective buyer.  An agent in Des Moines, Iowa, received a call threatening her […]

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Rules! Forget the Old Saying That Rules Are Meant to Be Broken.

These rules must be followed, of course, and although no one likes rules, they do serve a general purpose of keeping the practice of real estate organized and in alignment with NAR and CAR. .  This rules update is also important because it helps to keep the MLS data timely, accurate and cooperative. When required, […]

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October Featured Class: How Do I — Find and Build Statistics

Market Intelligence Made Simple Market intelligence is defined as the information relevant to a company’s business environment, gathered and analyzed specifically for the purpose of accurate and confident decision-making. Clients look to you to be the market expert. This course will show you how to mine rich MLS data to gather and be able to […]

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CEO’s Message: An Industry in Flux — The MLSListings Evolution

“When you stop learning, stop listening, stop looking and asking questions, always new questions, then it is time to die.”  Lillian Smith That Lillian Smith quote can apply to all of us. She was an author and social critic or what we would call today a disruptor in her time. And her observations apply today.  […]

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Chairman’s Message: Understanding the Transitional Market

For years now, California has been operating in a real estate market that is an extraordinary anomaly to the rest of the country: scarce inventory, sky-high prices, over-asking price bidding wars. It was understood that the market would level off and return to some semblance of normality, but the question has always been when. That […]

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New Copyright Agreement

An Explanation of the New Copyright Assignment: Increased Protection of Your Data Through MLSListings Recent changes from the U.S. Copyright Office narrowed the requirements for establishing MLS’s copyright on their compilations, all subscribers that use the listing input application for MLSListings will be required to assign your “selection, coordination and arrangement in the MLSListings System […]

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September Featured Class: Realtors Property Resource (RPR) Fundamentals

Nationwide Data for the Local Agent Realize the power to access property data for virtually any home in the nation! With professional-looking color reports, be ready to make a listing presentation that sets you apart from the crowd. Include in your searches and reports details about neighborhoods, statistics and valuation data, comparable listings, and much […]

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